3 PFW Invtes for Cosmo Manila Readers

Today is Day 5 of the Philippine Fashion Week Spring Summer 2011. And Whisper's Premiere B Collection show later at 5pm is giving away 3 PFW invites for Cosmo Manila blog readers.

18 designers including Alodia Cecilia, Emily Sy, Joyce Pilarsky, and Lizanne Cua will showcase their designs inspired by Whisper.

Premiere B Collection sponsored by Whisper

 Simply comment in this post with your interest to attend the Philippine Fashion Week Whisper's Premiere B Collection Show at October 30, 2010 5pm at Function rooms 2 and 3 of the SMX Convention Center. First 3 gets the free invite to watch with Cosmo Manila. Don't forget to leave your email where you would be contacted immediately.

Oxygen Minimalist Design @ Philippine Fashion Week

Reintroducing minimalism at the Philippine Fashion Week, Oxygen wears-off the glitter-laden tops and strong patterns.

Philippine Fashion Week - Oxygen

Making more with less, Oxygen forwards the minimalist design for their Philippine Fashion Week Spring-Summer 2011 collection.

Here are some shots of the Oxygen Fashion Show at Philippine Fashion Week's Day 4 in cosmopolitan Manila:

Cropped, Sheer, Altered

Instead of Colors, they had layers & structures

Cosmo Manila's Top Choice Picks are:

Cosmo Manila Top Pick - Women

Cosmo Manila Top Pick - Men

"This season, we want to show that the perfect look can be achieved through clean, plosihed designs," says Jeffrey Bascon, Oxygen Brand Director.

Models with Jeffrey Bascon, Oxygen Brand Director

 Check out the other schedules of Philippine Fashion Week. More Photos here -> (Women), (Men and More).

After Oxygen at Day 4, See you later at Philippine Fashion Week's Penshoppe fashion show. First three commenter in this blogpost with interest to attend the Penshoppe fashion show later gets one invite each. Don't forget to leave your email address where you would be contacted.

Philippine Fashion Week Spring Summer 2011 Show Schedule

It's that season of fashion and style once again with Philippine Fashion Week. And the season in focus is Spring Summer 2011. The Philippine Fashion Week show schedule are the following:

October 26

* 5:30PM - Ponds presents "Gold"
* 6:30PM - KID'S FASHION by SM DEPARTMENT STORE

October 27

* 6:30PM - Axe presents MENSWEAR Collection
* 7:30PM - SM Department Store
* 9:30PM - Paperdolls & Wharton

October 28

* 5:30PM - Ipanema presents RESORT WEAR Collection
* 6:30PM - Freego
* 7:30PM - Premiere A
* 9:30PM - Levi's Curve ID

October 29

* 5:30PM - Sony Cybershot presents Luxw Wear Collection
* 6:30PM - Rusty Lopez
* 7:30PM - Folded & Hung
* 9:30PM - Oxygen

October 30

* 2:30PM - Ready To Wear Collection
* 4:00PM - Jun Jun Cambe - Lito Perez
* 5:30PM - Whisper presents Premeire B Collection
* 6:30PM - Lee
* 7:30PM - Penshoppe
* 9:30PM - Sony VAIO presents Design Fusion/Visions and Trends Collection

October 31

* 1:00PM - Grand Allure
* 2:30PM - Chris Diaz - Jerome Salaya Ang
* 4:00PM - Gerry Katigbak - Marlon Rivera - Michelle Lim
* 5:30PM - Premiere C Collection
* 6:30PM - Ford Models' Supermodel of the World Philippines 2010
* 7:30PM - Cesar Gaupo

Time flies so fast and it has already been a year since the first Philippine Fashion Week I attended; while the latest Philippine fashion show was back in May.

See you at the Philippine Fashion Week Spring Summer 2011 Collection!

Olay Total Effects Celebrates 10 Years in SE Asia

“Forever Olay” is the theme of Olay Philippines' recent celebration of its many years in the skin care industry at the Manila Peninsula.

Guests were given a chance to have a more intimate look at the iconic skin care brand with focus on youthful skin and their love for Olay which remained unchanged through the years.

Birth

The story of Olay began in the early 1950s when a South African chemist named Graham Wulff envisioned creating the perfect cream that women like his wife Dinah (and her skin) could truly love.

At that time, women had to use thick and greasy skin creams packed in shoe-polish style tins.

Olay Total Effects Product Line

Learning from his wife, Graham Wulff set about creating a new facial moisturizer that could be quickly absorbed into the skin leading to the legendary Oil of Olay Beauty Fluid.

Discovering most women were concerned about fine lines and wrinkles, blotches and age spots, rough skin texture, uneven skin tone, skin dryness, loss of radiance and enlarged pores - Olay created Total Effects. It was designed to help fight seven signs of skin ageing with a single product. The iconic black-and-gold bottle was first launched in the South East Asia region in 2000, entered the Philippines in 2006, and later went on to provide an extensive skincare line-up that would form the flagship boutique of Olay.

Growth

VitaNiacin is Total Effects' "unique complex of powerful anti-ageing ingredients comprising Niacinamide (Vitamin B3), anti-oxidants (Vitamins E and C) and Panthenol (Vitamin B5), which provide multiple anti-ageing benefits...."

"Forever Olay" at the Manila Peninsula

Changing Lives

Miriam Quiambao, Daphne Oseña-Paez, Ines Delgado-Prieto and Menchu Lauchengco-Yulo were the symbolic faces which represented the brand in the past years. And in the same way for many Filipina women in cosmopolitan Manila, their skin remained youthful as ever with “Forever Olay”.

Is Phiten Just A Fad?

Originally from Japan, Phiten was brought to the Philippines by a local distribution company called SEEMI back in 2007.

At first, yes, I thought it was just a passing fad. They looked like fashionable plactic accessories packaged in an expensive imported brand; fashionable nonetheless. :)

Phiten Products

Three years later, Phiten is still very much in the  Philippine market and has expanded since then from the initial 5 stores to 41 retail outlets today. It was then mainly sold in sports shops and most badminton courts during the badminton sports frenzy of the same years. It is only early this year when Phiten started reatailing independently inside popular malls.


I recently had the opportunity to take a look at the products more deeply and understand it better. Focusing on lifestyle sports, health and wellness products, Phiten General Manager Mr. Ronaldo Colmenar shared that Phiten (SEEMI) actually assigns trained product specialists on each outlet to address customer concerns and give appropriate demonstrations when necessary.

He also expounded on the technology behind Phiten and what makes it work. He explains that this is possible through Phild Process which is the method of incoroporating nana-particles of Titanium, Gold, and Silver in all the materials used for Phiten products .Body heat in the affected areas rise after exposure or application which relaxes muscles and improve blood circulation.

And to get straight to the point, Colmenar specified Phiten benefits as the following:

• Helps relieve pain like shoulder stiffness, backpain, muscle pain, improves blood circulation.
• Helps prevent fatigue and injury by relaxing the muscles and thereby gaining some degree of flexibility.
• Helps enhance physical abilities like muscle strength and flexibility.

Phiten Accesories

Moreover, they  have a wide range of products aside from the popular bracelets, bands, and necklaces - they have back support pads,tiatanium tapes that works similar to a salonpa, water for external application and even apparel shirts!

Phiten Apparel - Phild Processed with Titanium

From among these uncommon products, I am most interested with the shoe insoles. I used to wear insoles because I walk a lot from home to my work office or school. My curiosity is piqued how much it could make my walking better or more comfortable. :)

Price range vary from the most affordable Rakuwa Nexklace starting at P750 upto the X100 plug model black which is around P13000++.

So is Phiten a fad? 

I believe that fads, albeit with awesome marketing strategies, can not last for more than two years and still expand. Consumers will eventually realize in time that what they bought was not able to fulfill its intended promises. This is the phase when a fad will generally slow down in sales and fade into oblivion.

So with Phiten that is in operation for more than three years now and still expanding, a statement is being made here. But this is simply my distant conclusion from an observer's point of view.

I'd like you to join me as I will start to use this bracelet 3-Line 55mm model (foreground of 2nd photo above) and realize firsthand the effectiveness of a Phiten product on the personal level. Stay tuned for my updates on my experience in using Phiten. let's give it a few weeks or so :)

Celebrity Style Awards 2010: Red Carpet Walk

It was definitely a night of style and celebrities at the recently concluded 1st Star Studio Celebrity Style Awards 2010.

Held last October 3, 2010, the red carpet leading to the Grand Ballroom of Dusit Thani in Makati was lined with spectators as they await the celebrities who walked the red-carpet-turned-fashion-runway in their most stylish designer dresses and dapper suits with sparkling jewels.

Tom Mott

Kelly Misa

Rajo Laurel

Phoemela Barranda

Top fashion designers, stylists, and who's who in the style and fashion industry filled the hall as well. It was quite interesting as I often overheard interviewers asking the familiar faces whom they were wearing. Most fashion designers would expectedly answer: "I'm wearing myself," referring to their own creative designs. :)

Bianca Valerio with Fashion Designers

Karylle

averick & Ariel

Isabel Oli

EJ Falcon

Marc Nelson

Vice Ganda

Tim Yap

Our gratitude to these gracious celebrities who paused for a while and posed for Cosmo Manila in the red carpet.

Check out the details of the event here. List of winners to be published soon at Showbiz Manila. It was a night of stars, style and fashion at the Star Studio Celebrity Style Awards.